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While your favorite football team may not be playing this year, our United Way campaign is ready to bring the energy. DTE team leaders have transformed the campaign into a fully virtual experience and included a variety of ways to still get involved. This year, the campaign will focus on five segments that connect you with United Way’s mission: equity, COVID response, 211, education and health.

DTE’s campaign helps raise critical funds to support customers so they can keep the lights on, stay safe during hot summers and cold winters, and help our youth learn, grow and succeed. The most common reason that people call United Way’s 2-1-1 hotline is for utility assistance and to enroll in our Low-Income Self-Sufficiency Plan or other assistance programs. This is a sobering fact that exemplifies our fundamental connection to our communities and customers.

Annie Fallon, DTE information coordinator, decided to jump in and support this initiative as a 2-1-1 call volunteer. Hear her story below:

This past year has shown us an unprecedented amount of need as many of our neighbors, family members and friends faced the impact of a global health crisis. DTE has supported United Way for more than four decades, and that reach is immeasurable. United Way partners with more than 500 agencies in Michigan alone, which means they can help those in greatest need, no matter how they seek help or which door they knock. 

Twenty one directors across DTE have been busy, strategizing their game plans and assembling all-star teams to compete for the top spot in the 2020 United Way Campaign. The season kicked off today and lasts until Friday, Dec. 4. Over the next few months, business units will earn points based on participation to help drive us toward the end zone and secure the win for our communities. Let’s make 2020 the best season yet!