Our company has undergone a positive evolution in the 20+ years since we became DTE Energy. Starting with the way we generate power using cleaner energy resources, taking a leadership role in reducing carbon emissions and building a smarter grid for the future. With so much momentum behind our efforts and advancements, it was time for us to take a step back and decide how we tell this story to the world.
Customers told us that they refer to us as simply “DTE.” So, in 2019, you’ll start seeing a new “DTE” logo from our company across communications, our uniforms, fleet and in signage. The new logo is simple, modern and reflects our continuing commitment to serve our communities and provide cleaner, reliable and affordable energy for Michigan’s future.
We look forward to serving you as “DTE.”