Iconic automotive companies Ford Motor Company and General Motors Co. will now be powered by DTE Energy’s wind fleet. Yes, you heard that right.
The two Fortune 15 companies have recently signed onto MIGreenPower’s new voluntary program, specifically designed for major Michigan corporations and industrial companies who want to access more renewable energy to meet their sustainability goals. It allows a company to accelerate the development of more Michigan-made renewable energy by matching their energy use to local wind and solar projects. DTE will build additional green energy projects to meet customer demand.
Expanding MIGreenPower to help our largest corporate customers meet their sustainability goals is the next milestone in our clean energy transformation.
“Knowing that access to more renewable energy is important to our largest corporate and industrial customers, DTE will continue to expand MIGreenPower to help customers meet their sustainability targets,” said Trevor F. Lauer, president and COO, DTE Electric. “We appreciate Ford and GM’s environmental leadership and are excited that we can partner with them through MIGreenPower to deliver on their clean energy goals.”
Within one week, both Ford and GM announced substantial commitments to procure wind energy through MIGreenPower. Ford plans to power its Dearborn Truck Plant, home of the F-150; Michigan Assembly Plant, home of the new Ford Ranger; and several other new buildings on Ford’s Research and Engineering Campus and Corktown campus, including Michigan Central Station, with wind energy. GM’s investment in clean energy will be used to power its global technical center in Warren and a substantial portion of its Detroit-based world headquarters at the Renaissance Center.
“As DTE works toward our goal of reducing carbon emissions by more than 80 percent by 2050, we appreciate the involvement of other quintessential Detroit companies,” said Irene Dimitry, vice president of Business Planning & Development. “Together, we’re strengthening Michigan’s clean energy economy and protecting our planet for future generations.”
Perhaps signaling a shift among national brands, Budweiser recently announced in their Super Bowl advertisement that their beer is now 100 percent brewed with electricity from wind power – bringing new meaning to the term “green beer.”
DTE is proud to be leading the charge for renewable energy development in Michigan and at the forefront of supplying classic American brands with local clean energy.