Gerry Anderson had just been told he would be DTE Energy’s next CEO when the world fell into the financial crisis of 2008. DTE estimated it could lose $200 million in revenue from the economic recession, and the future looked bleak.

In a time when layoffs seemed like the obvious answer, Anderson took a different approach: He turned to his employees and brought all hands on-deck to find another way.

And, miraculously, they did. DTE’s workforce achieved enough savings to avoid any layoffs.

How’d they pull it off? According to Anderson, “it’s all about the culture.”

Gallup Chairman and CEO Jim Clifton recently sat down with Anderson to talk about the crucial importance of employee engagement, and how to drive it. Read their full conversation in Gallup’s three-part series:

Pin It on Pinterest

Share This